Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
The APAC Consumer Insights team is central in uncovering compelling ways to engage and entertain our members across Japan, South Korea, India, Southeast Asia, ANZ, Taiwan and Hong Kong. This role supports our country CI leads in Japan, who support local decision-making across Content, Marketing, Partnerships, Payments and Monetization efforts.
This is an opportunity to lead innovative research, analysis and storytelling with a demonstrable impact on the growing APAC business. You will be responsible for defining, leading, analyzing and socializing research studies that generate insights to empower business decisions across the company. You’ll closely partner with cross-functional teams, and be passionate about delivering the most engaging, innovative and inclusive content and experiences to our members.
In this role, you will:
- Synthesize data from multiple sources (quantitative surveys, qualitative, behavioral, 3rd party) to craft clear meanings and create bigger insights.
- Lead both qualitative and quantitative ad-hoc research projects across multiple countries and areas (Content, Marketing, and Growth), under the guidance of the Japan/South Korea CI lead (Senior Researcher).
- As part of the APAC CI team, proactively partner with other CI researchers and cross-functional partners, including Content, Marketing, Product, Data Science, Brand, FS&A, Partnerships, etc., to develop new research initiatives.
- Note this role will start the onboarding in the APAC regional office in Singapore for 4-6 weeks before locating back to the Tokyo office.
About you:
- A resilient, flexible, and selfless individual with a growth mindset, comfortable managing through ambiguity and learning new things, who aligns with Netflix culture and values
- At least 5-8 years of experience in content or audience-related research and/or analytics. Hands-on experience leading end-to-end quantitative research studies is required. Some mixed methods research experience is preferred but not required.
- A balance of creative and analytical skills with the ability to proactively define research questions, identify appropriate methods, execute studies and synthesize findings.
- Able to prioritize their efforts in line with business needs, and juggle multiple requests from different colleagues.
- Strong communicator with a bias toward action to proactively collaborate with multiple teams across the company.
- Strong storytelling and data synthesizing skills.
- A team player and collaborator who hates working in silo.
- Attention to details, without losing sight of the big picture.
- Self-starter and problem solver who loves “getting in the weeds” with quantitative data (including survey data, public “big data” repositories, and internal logged data).
- Consumer research experience in Japan is strongly preferred.
- Business English and Fluency in Japanese required.
Netflix Japan will not accept unsolicited resumes or applications from recruitment agencies, and we will not be responsible for any related fees. Please do not forward resumes to our career page or employees.
Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.
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