As a product marketing and operations manager, you will be expected to carry out these responsibilities.
Responsibilities
- Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.
- Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment. Assist in pitching products/solutions to clients and engage in client discussions.
- Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.
- Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.
- Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.
- Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.
- Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.
- Maintain direct and ongoing relationships with partners from Japanese creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.
- Identify, cultivate, and grow relationships with top partners in Japan, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.
- Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.
- Based in Tokyo and able to return to the office.
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